---
title: Creating Email Sequences
description: Sequences automate multistep, personalized email outreach to your ideal candidates. Build a series of scheduled messages that keep your job top of mind until a candidate responds.
---

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1. [Hiring Shouldn't Suck!](https://help.scalis.ai/?hsLang=en)
2. [Candidate Management](https://help.scalis.ai/candidate-management?hsLang=en)

# Creating Email Sequences

CANDIDATE MANAGEMENT

Sequences automate multistep, personalized email outreach to your ideal candidates. Build a series of scheduled messages that keep your job top of mind until a candidate responds.

7 steps5 min read

In this guide

[Create a sequence](https://help.scalis.ai/creating-email-sequences#create-a-sequence)

[Add candidates to a sequence](https://help.scalis.ai/creating-email-sequences#add-candidates-to-a-sequence)

[Review sequence enrollments](https://help.scalis.ai/creating-email-sequences#review-sequence-enrollments)

 

Create a sequence

 

1

Step 1

Start Your Sequence

 

Navigate to **CRM** \> **Sequences**.

 

Select **Create Sequence**.

 

Enter a **Subject** line for your first email.

 

Insert your **Message**.

💡 **Note:** Use dynamic tokens to personalize each email with candidate details, your company information, and your signature.

![Sequences dashboard with the Create Sequence button highlighted.](https://help.scalis.ai/hubfs/Knowledge%20Base%20Guides/Sequences/1-create%20sequence.jpg)

The Sequences dashboard with Create Sequence selected.

![Subject and message fields for a sequence step.](https://help.scalis.ai/hubfs/Knowledge%20Base%20Guides/Sequences/2-add%20details.jpg)

Entering the subject and message for the first email.

 

2

Step 2

Add Another Step

 

Select **Add Step** to build the next email in your sequence.

 

Set the **Schedule** for the new step in minutes, hours, or days from the previous step.

💡 **Note:** We recommend adding at least three steps to your email sequence.

![A second step added to a sequence with a schedule offset.](https://help.scalis.ai/hubfs/Knowledge%20Base%20Guides/Sequences/3-add%20next%20message.jpg)

Adding a second step and setting its schedule from the previous step.

 

3

Step 3

Preview and Test Your Emails

 

Once you have reviewed the emails in your sequence, select **Preview** to see how they will look.

 

Select **Send Test Email** to send a copy to yourself and confirm the formatting.

![The Preview and Send Test Email buttons on a sequence step.](https://help.scalis.ai/hubfs/Knowledge%20Base%20Guides/Sequences/4-preview%20emails.jpg)

Previewing a sequence email before sending a test.

4

Step 4

Set Your Sequence Details

 

After confirming the steps in your sequence, select **Next**.

 

Set the following details:

 

**Sequence Owner**

 

**Sequence Schedule**

 

**Associated Jobs**

 

**Associated Talent Pools**

 

Who the sequence is **visible to**

 

Choose whether to include an **unsubscribe link** so recipients can opt out of future messages.

💡 **Note:** Your sequence schedule defines the days and hours your sequence is allowed to send. Most teams set this to Monday through Friday, 9 AM to 5 PM Central.

![The sequence details screen showing owner, schedule, and visibility settings.](https://help.scalis.ai/hubfs/Knowledge%20Base%20Guides/Sequences/5-sequence%20owner.jpg)

Setting the Sequence Owner, schedule, associated jobs and talent pools, and visibility.

Add candidates to a sequence

 

5

Step 5

Select Your Candidates

 

Navigate to your candidates from any of the following:

 

A **Talent Pool**

 

A **Job Dashboard**

 

**AI Sourcing**

 

Select the **three dots** next to a candidate's profile.

 

Select **Add to Sequence**.

💡 **Note:** You can do this in bulk by selecting multiple candidates before adding them to a sequence.

![A candidate profile with the three dots menu open, showing the Add to Sequence option.](https://help.scalis.ai/hubfs/Knowledge%20Base%20Guides/Sequences/6-select%20candidates.jpg)

Selecting the three dots next to a candidate profile to add them to a sequence.

6

Step 6

Add to an Existing Sequence

 

Select **Add to Existing Sequence**.

 

Select the sequence you created.

 

Select **Add to Sequence**.

💡 **Note:** If a candidate came from the CRM and their data has not yet been enriched, you will be prompted to enrich their data before they can be added to the sequence.

![The Add to Existing Sequence selection screen with a sequence chosen.](https://help.scalis.ai/hubfs/Knowledge%20Base%20Guides/Sequences/7-select%20sequence.jpg)

Choosing an existing sequence to add the candidate to.

Review sequence enrollments

✓

Final Step

View Enrollments and Engagement

 

Navigate to your sequence and select it to open it.

 

Select **Enrollments** to view everyone you have added to the sequence.

 

Review email engagement here, including whether a candidate has viewed or replied to an email.

💡 **Note:** Once a candidate replies to an email, they are automatically removed from the sequence. This prevents unintentional duplicate emails from being sent to the candidate.

![The Enrollments view for a sequence, showing enrolled candidates and their email engagement.](https://help.scalis.ai/hubfs/Knowledge%20Base%20Guides/Sequences/8-view%20enrollments.jpg)

The Enrollments view showing enrolled candidates and their email engagement.

Your sequence is ready to help you reach and re-engage your ideal candidates. Reach out to your CSM any time you need a hand.

 

- [Getting started](https://help.scalis.ai/getting-started?hsLang=en#main-content)

    - [Account Setup](https://help.scalis.ai/getting-started?hsLang=en#account-setup)
    - [Super Admin Essentials](https://help.scalis.ai/getting-started?hsLang=en#super-admin-essentials)
- [Job Setup](https://help.scalis.ai/job-setup?hsLang=en#main-content)

    - [Opening a Job](https://help.scalis.ai/job-setup?hsLang=en#opening-a-job)
    - [Template Creation](https://help.scalis.ai/job-setup?hsLang=en#template-creation)
    - [Dashboard Setup](https://help.scalis.ai/job-setup?hsLang=en#dashboard-setup)
- [Candidate Management](https://help.scalis.ai/candidate-management?hsLang=en#main-content)

    - [Overview](https://help.scalis.ai/candidate-management?hsLang=en#overview)
    - [Interview Scheduling](https://help.scalis.ai/candidate-management?hsLang=en#interview-scheduling)
    - [Communications](https://help.scalis.ai/candidate-management?hsLang=en#communications)
    - [Offer Management](https://help.scalis.ai/candidate-management?hsLang=en#offer-management)
- [Hiring Team Management](https://help.scalis.ai/hiring-team-management?hsLang=en#main-content)

    - [Talent Database](https://help.scalis.ai/hiring-team-management?hsLang=en#talent-database)
    - [Referrals](https://help.scalis.ai/hiring-team-management?hsLang=en#referrals)
    - [Tasks & Reminders](https://help.scalis.ai/hiring-team-management?hsLang=en#tasks-reminders)
    - [Candidate Reviews](https://help.scalis.ai/hiring-team-management?hsLang=en#candidate-reviews)
    - [Closing a Job](https://help.scalis.ai/hiring-team-management?hsLang=en#closing-a-job)
    - [Communication](https://help.scalis.ai/hiring-team-management?hsLang=en#communication)
- [Integrations](https://help.scalis.ai/integrations?hsLang=en#main-content)

    - [Job Boards](https://help.scalis.ai/integrations?hsLang=en#job-boards)
    - [HRIS Integrations](https://help.scalis.ai/integrations?hsLang=en#hris-integrations)
    - [Subsidiaries & Clients](https://help.scalis.ai/integrations?hsLang=en#subsidiaries-clients)
- [Reporting & Analytics](https://help.scalis.ai/reporting-analytics?hsLang=en)
- [Knowledge](https://help.scalis.ai/knowledge?hsLang=en#main-content)

    - [Employment Training](https://help.scalis.ai/knowledge?hsLang=en#employment-training)
    - [Human Resources](https://help.scalis.ai/knowledge?hsLang=en#human-resources)
    - [New Features](https://help.scalis.ai/knowledge?hsLang=en#new-features)
    - [Job Boards](https://help.scalis.ai/knowledge?hsLang=en#job-boards)
    - [Agencies](https://help.scalis.ai/knowledge?hsLang=en#agencies)
- [FAQs](https://help.scalis.ai/faqs?hsLang=en)
- [Support](https://help.scalis.ai/support?hsLang=en)

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